Brief
- Develop a modern e-commerce platform for ProMusic, a company specializing in audio equipment sales and rentals;
- Rebuild the previous WordPress website from scratch using a modern technology stack with improved UX/UI, performance, and scalability;
- Create a flexible system for product management, promotions, B2B orders, and multilingual support;
- Implement automated integrations for product synchronization, SEO generation, VAT validation, notifications, and media content;
- Optimize the platform for performance, responsive design, SEO, and streamlined customer experience.
Solution
- The platform was rebuilt from scratch using an AI-assisted development workflow with Cursor to accelerate development and streamline implementation processes.
- The website was built with Node.js, Next.js, and TypeScript, creating a modern and scalable e-commerce solution tailored to the client’s business needs and future growth.
- Implemented a fully functional admin panel for managing products, rentals, stock availability, promotions, and multilingual content.
- Integrated XML feed synchronization for automatic product imports and updates, OpenAI-powered generation of SEO metadata and product characteristics, as well as automatic YouTube video integration for product pages.
- Developed B2B functionality with EU VAT validation, reverse VAT support, flexible promo code management, Google authentication, product comparison tools, and light/dark theme support.
- Integrated Telegram and email notification systems for order updates, abandoned cart reminders, and automated operational alerts.
- Implemented Sentry.io monitoring for error tracking.
Result – A fully customized e-commerce platform successfully launched for ProMusic, providing scalable infrastructure, advanced automation, improved customer experience, and AI-assisted development workflows that significantly streamlined platform management and ongoing maintenance.